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Articles

  • January 1, 2015

    Maddie's Fund - An Insider's Guide to Working with the Media

    Pet columnist and blogger Christie Keith blogs for Maddie's Fund on press releases, media campaigns, cultivating media contacts and more.

  • July 1, 2014

    Interview Confidential

    Tips for job-seekers about what makes a candidate stand out and tips for those hiring about how to find the right staff.

  • May 1, 2014

    Putting Your Best Facebook Forward

    Using social media--the right way-to save animals.

  • March 1, 2014

    Reconcilable Differences

    The Humane Society of the United States' Pet Help Partners program uses behavior counseling to keep cats in their homes.

  • January 1, 2014

    Going the Extra Smile

    Interview with Kirt Manecke, author of "Smile: Sell More with Amazing Customer Service", aiming to give shelters and other nonprofits a crash course in people-pleasing.

  • September 1, 2013

    Service with a Smile

    Customer service matters. As rescuers, it’s easy to forget that in order to help our organizations grow and be able to place more animals, we have to take care of people, too.

  • May 1, 2013

    The Placement Conundrum

    In this article, we explore adoption policies, and what we in the rescue community can do to ease the adoption process while continuing to place animals into safe and permanent homes.

  • May 1, 2013

    All Aboard the Train(ing)

    Everyone makes mistakes, but in a shelter, mistakes can cost lives. Find out how an employee survey helped one shelter develop an employee training plan to allow its staff to succeed on the job and avoid much-feared errors.

  • May 1, 2013

    Bully for Memphis

    The Humane Society of Memphis and Shelby County started a campaign to promote the idea that all kinds of people adopt pit bull-type dogs. Check out the cool campaign ads!

  • March 1, 2013

    Success in San Antonio

    San Antonio Animal Care Services increased its live-release rate from a meager 10 percent in 2006 to 61 percent in 2012. Find out how the shelter orchestrated this remarkable turnaround!

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