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Articles

  • November 1, 2009

    People Power: A Plane Solution

    A raid in March 2009 rescued more than 300 dogs from the misery of a puppy mill in Arkansas, setting them on the road to new lives. But not all of them got on the road. Some took to the air, thanks to a retired pilot from Colorado.

  • September 1, 2009

    Out of the Mall, Into the Shelter

    Autumn is in the air, and with it, some fall-themed adoption ideas.

  • September 1, 2009

    Coffee Break: Most Creative, Funny, or Effective Adoption Promotion

    In your space, you told us about the most creative, funny, or effective adoption promotion your organization has ever done.

  • September 1, 2009

    Don't Forget About Us

    Shelter staffs use special events, savvy marketing, and social networking to promote small-animal adoption.

  • May 1, 2009

    MouthPieces: What's With All the Questions?

    This installment of MouthPieces offers valuable information that you can pass along to the public about the adoption process.

  • May 1, 2009

    A Big New Voice for Shelter Animals

    The Ad Council partners with The HSUS and Maddie's Fund in an unprecedented national campaign to spotlight shelter adoption.

  • May 1, 2009

    And Then What Happened?

    Study examines animal health and behavior post-adoption.

  • May 1, 2009

    Q & A: Marketing Change

    Mike Arms draws on the experience of a nearly 40-year career in animal welfare to talk about how shelters can better promote their pets.

  • May 1, 2009

    Better with Age

    Shelters match senior animals to the similarly well-seasoned

  • March 1, 2009

    People Power: Operation Roger

    Inspired by a desire to help pets stranded by Hurricane Kartrina, truck driver Sue Wiese founded Operation Roger, a nonprofit initiative that uses truck drivers to move pets from animal shelters and rescue groups to new permanent homes.

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