rescue. reunite. rehome. rethink.
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Articles

  • November 1, 2009

    Creating Pro-Kitty Cities

    Using new thoughtful and unique adoption campaigns, two shelters try to draw attention to and increase adoptions of their feline residents.

  • November 1, 2009

    Mouthpieces: Why Are the Kitties Sneezing?

    This installment of Mouthpieces provides information on the prevalance and relative innocence of upper respiratory infections in shelter cats, and encourages potential adopters to look past the sniffles when seeking their perfect feline companion.

  • November 1, 2009

    At Their Service ... with a Smile

    As the massive Shelter Pet Project campaign reaches out to communities nationwide, the potential for increased adoptions is huge. Many people will attempt to adopt a pet for the first time, and their experiences have the potential to impact shelters for years to come.

  • September 1, 2009

    Don't Forget About Us

    Shelter staffs use special events, savvy marketing, and social networking to promote small-animal adoption.

  • September 1, 2009

    Out of the Mall, Into the Shelter

    Autumn is in the air, and with it, some fall-themed adoption ideas.

  • September 1, 2009

    Coffee Break: Most Creative, Funny, or Effective Adoption Promotion

    In your space, you told us about the most creative, funny, or effective adoption promotion your organization has ever done.

  • September 1, 2009

    Mouthpieces: Whose Cat is That?

    This installment of MouthPieces offers valuable information that you can pass along to the public about feral cats and trap-neuter-return (TNR) programs.

  • July 1, 2009

    Mouthpieces: Take a Closer Look at That Doggie in the Window

    This installment of MouthPieces offers valuable information that you can pass along to the public about puppy mills.

  • May 1, 2009

    A Big New Voice for Shelter Animals

    The Ad Council partners with The HSUS and Maddie's Fund in an unprecedented national campaign to spotlight shelter adoption.

  • May 1, 2009

    And Then What Happened?

    Study examines animal health and behavior post-adoption.

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