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Articles

  • September 1, 2009

    Coffee Break: Most Creative, Funny, or Effective Adoption Promotion

    In your space, you told us about the most creative, funny, or effective adoption promotion your organization has ever done.

  • July 1, 2009

    Off Leash: Letting the Cat Out of the Bag

    Taking after the incredibly popular PostSecret.com, Nikki Moustaki has created a website where pets (and their owners) can spill their juiciest secrets.

  • May 1, 2009

    Q & A: Marketing Change

    Mike Arms draws on the experience of a nearly 40-year career in animal welfare to talk about how shelters can better promote their pets.

  • May 1, 2009

    A Big New Voice for Shelter Animals

    The Ad Council partners with The HSUS and Maddie's Fund in an unprecedented national campaign to spotlight shelter adoption.

  • May 1, 2009

    And Then What Happened?

    Study examines animal health and behavior post-adoption.

  • May 1, 2009

    Better with Age

    Shelters match senior animals to the similarly well-seasoned

  • May 1, 2009

    MouthPieces: What's With All the Questions?

    This installment of MouthPieces offers valuable information that you can pass along to the public about the adoption process.

  • March 1, 2009

    Coping with Craigslist

    Many shelters are wondering how to deal with Craigslist, the online classifieds powerhouse that has proven to be both a blessing and a burden for those involved in animal welfare.

  • March 1, 2009

    When it Comes to Dogs, Big is Still Beautiful ???

    Restrictive rental housing and tough economic times have shelters struggling to place large dogs.

  • January 1, 2009

    A Puppy for Christmas?

    Many shelters have reconsidered their bans on holiday adoptions, combining special promotions with sound policies to find pets responsible homes for the new year.

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