rescue. reunite. rehome. rethink.
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Articles

  • January 1, 2010

    A More Perfect Union

    The experts weigh in on how to help adopters find a suitable bunny companion for their pet rabbit.

  • January 1, 2010

    The "101" Department: Keys to a Cool Shelter Website

    As more and more potential adopters use the Internet to seek a new pet, it's become essential for shelters to have an online presence, and to ensure that presence contains some basic key elements. Learn about them here, and see if your site's working for you!

  • January 1, 2010

    Humane Law Forum: Discrimination at the Adoption Counter

    An attorney who specializes in animal law tackles the issue of discrimination, explaining how to make sure your adoption decisions don't leave your organization vulnerable to legal threats.

  • January 1, 2010

    Mouthpieces: It Takes a Long Time to Get This Sweet

    This installment of Mouthpieces encourages potential adopters to take a second look at the senior cats and dogs in your care.

  • November 1, 2009

    At Their Service ... with a Smile

    As the massive Shelter Pet Project campaign reaches out to communities nationwide, the potential for increased adoptions is huge. Many people will attempt to adopt a pet for the first time, and their experiences have the potential to impact shelters for years to come.

  • November 1, 2009

    Off Leash: Scooby Dooby Doo, Where Are You?

    The Sacramento SPCA recently unveiled a series of ads using iconic animal cartoon characters'or, more precisely, their absence'to show that when pets aren't around, there's a void in our lives.

  • November 1, 2009

    Creating Pro-Kitty Cities

    Using new thoughtful and unique adoption campaigns, two shelters try to draw attention to and increase adoptions of their feline residents.

  • November 1, 2009

    Hounding Shelters

    The tradition of hound hunting poses major problems for shelters in Virginia. Every year during'and especially after'hunting season, they are flooded with hounds who are either stray, abandoned, or relinquished by hunters who no longer want to take care of them.

  • September 1, 2009

    Don't Forget About Us

    Shelter staffs use special events, savvy marketing, and social networking to promote small-animal adoption.

  • September 1, 2009

    Out of the Mall, Into the Shelter

    Autumn is in the air, and with it, some fall-themed adoption ideas.

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