January 1, 2004
Usually underresourced, often understaffed, and almost always overwhelmed, animal shelters and advocacy groups are nothing if not creative, as demonstrated by these fresh approaches to spay/neuter promotion through the years.
July 1, 2003
Posters on display at the Humane Society of Missouri inform potential adopters that the local papers' ads promising free puppies and kittens are a classic example of bait-and-switch'new pets not obtained from the shelter come with all sorts of hidden costs.
January 1, 2003
AnimalKind offers persuasive posters with heart.
September 1, 2002
While the media can be a powerful tool for getting the word out, there’s nothing like taking your services and action-inspiring messages directly to the people.
January 1, 2002
A well-known bluegrass singer gives a refreshing voice--and a twangy twist--to the spay/neuter message.
November 1, 2001
Media study by the American Pet Products Manufacturers Association finds pet owners are TV junkies.
September 1, 2001
With the help of Jenna Elfman, the animal-loving star of ABC???s hit comedy series Dharma & Greg, The HSUS produced four audio public service announcements that urge listeners to seek help overcoming challenges that may threaten their relationships with their pets.
May 1, 2001
Renowned dog trainer and shelter operator Sue Sternberg describes "Training Wheels," the inspiring program her shelter has created to reach out to the most needy members of the community.
September 1, 2000
This advertisement, created by Eric Mower and Associates for the SPCA Serving Erie County, can help you alert people in your community to the dangers of leaving pets in cars during hot weather.
July 1, 2000
This advertisement, adapted from one originally used by the Michigan Humane Society, can help you promote your website as a resource for people in search of a new pet.