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Articles

  • September 1, 2005

    Finding Your Identity

    To make sure your organization's marketing is up to today's fundraising challenges, take a fresh look inside and out.

  • March 1, 2005

    Phone Finesse

    Learn what it takes to be a smooth operator.

  • March 1, 2005

    Paws on Film

    A California shelter gets a boost from the big screen.

  • May 1, 2004

    Surviving the Media Madness

    Check out these quick tips for establishing good relations with your local media and handling a crisis should one arise.

  • March 1, 2004

    The Art of Defusing Conflict

    Learn how to keep your cool and prevent a volatile confrontation on the job using proven conflict resolution techniques.

  • January 1, 2004

    The Well-Equipped Animal Control Officer

    In one of her famous "Just Wright" columns printed in the early editions of this magazine, former HSUS Vice President Phyllis Wright advised animal control officers and others in the field to be choosy in their selection of equipment. "When new products are brought to your attention, always evaluate them from the animals' point of view," she wrote. And around the country, animal-minded ACOs like Officer Jones of Studly County have been doing just that for decades now'trying to get inside the brains of the species they shelter and protect.

  • March 1, 2003

    In Practice: Good Samaritan Postcards

    Developed by Kate Pullen when she was the director of the Animal Welfare League of Alexandria in Virginia, the card was designed to thank people who care enough to pick up strays and deliver them to the shelter.

  • January 1, 2003

    Customer Service Survey: Field Services

    If you've ever wondered how the public sees your organization, or if you've gotten the sense that your staff may need additional training in client service, a survey is a great tool to help pinpoint where your agency excels and where it could use some improvement. This sample survey from the field services division of the Fort Worth Public Health Department in Texas, which oversees the city's animal care and control, is a great template for developing a questionnaire specific to your agency's needs.

  • September 1, 2002

    ShelterSpeak: Public Inquiries about Animal Disposition

    How does your organization handle inquiries from the public about animal disposition? Do you reveal whether an animal has been adopted or euthanized? Why or why not?

  • September 1, 2002

    Unforgettable—That's What You Are

    While the media can be a powerful tool for getting the word out, there’s nothing like taking your services and action-inspiring messages directly to the people.

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