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Articles

  • March 1, 2014

    Putting a Friendly Face on Animal Control

    In California, the Santa Cruz County Animal Shelter turns on the charm and engages it's community with a door-to-door approach. Could it work for your agency?

  • March 1, 2014

    Unforgettable: Hail Cesar (and Gris)

    Dog training the Pets for Life way.

  • March 1, 2014

    A Family Affair

    The RSCPA South Australia chapter develops a campaign reminding folks that a kitten's best friend is his mother--and she could be theirs, too.

  • March 1, 2014

    Such Great Heights

    The Humane Society of the United States' Pets for Life program and message continues to spread. Christie Rogero of the Animal Welfare Association in New Jersey talks her introduction and inspiration in bringing this life-saving program to Camden, NJ.

  • January 1, 2014

    Blow Me Away

    Two shelters look to weather phenomena and pop culture to create fun adoption marketing campaigns.

  • January 1, 2014

    Overlooked No More

    Michigan Humane Society creates Overlooked Pets program to help expedite adoption of languishing pets, using a three-step process: identify, promote, and track.

  • January 1, 2014

    Timing is Everything

    Humane Alliance launches When to Spay effort to promote spay/neuter at 4 months.

  • January 1, 2014

    The Build-Out

    San Antonio Animal Care Services opens a new, second campus in Brackenridge Park for low-cost spay/neuter and Responsible Pet Care of Oxford Hills renovates their shelter.

  • November 1, 2013

    Another Myth Bites the Dust

    The ASPCA looks into the pets-as-gifts phenomenon and finds little to fear.

  • November 1, 2013

    Shine a Light

    Shelters and rescues are finding ways to promote the animals who, for one reason or another, don't find homes as easily. Social media can provide a big boost.

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