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Articles

  • September 1, 2012

    When Size Matters

    "Mega" adoption events are helping shelters and rescue groups around the country move hundreds of adoptable animals into new homes. Learn how they’re doing it, and how you can get in on the fun.

  • September 1, 2012

    Getting Black (and Mostly Black) Cats Adopted

    Looking to improve your luck in adopting out black cats? Try these creatively-themed events, cat-chy strategies, and reduced adoption fees to get your delightfully dark kitties noticed!

  • September 1, 2012

    In Virginia, Challenging the Status Quo

    In Virginia, the Richmond SPCA is shaking things up. As the SPCA’s Project Safety Net offers programs and services aimed at reducing animal relinquishment, the organization is succeeding in saving more lives by partnering with the community.

  • July 1, 2012

    Kits & Pits

    A shelter finds surprising success in promoting and adopting out cats with colds. In addition, the basic techniques and benefits of clicker training for dogs in shelters are presented.

  • July 1, 2012

    Pet of the Month

    Get the lowdown on how a small-town shelter nets thousands of dollars from an annual calendar fundraiser.

  • June 7, 2012

    Sample: The Animal Foundation's Adopt-A-Shelter-Cat Month Promo Ad

    Check out one shelter's promotional ad to move cats during Adopt-A-Shelter-Cat Month in June.

  • May 7, 2012

    World Rabies Day

    World Rabies Day (WRD) was established in 2007 by the Global Alliance for Rabies Control to raise awareness about the on-going tragedy of rabies, educate those most at risk and mobilize resources against this fatal disease.

  • May 1, 2012

    Beyond the Comfort Zone

    Shelters around the country accepted the ASPCA’s $100K Challenge in 2011, vying to save more lives and hoping to capture the top prize of $100,000. The winners surmounted major challenges to reach their goals. How did they do it?

  • May 1, 2012

    Show Me the Money: Animal House

    Proving that sometimes fundraising dollars can come from unexpected places, a fraternity chapter at a university in Washington, D.C., recently raised a whopping $12,000 for its local shelter.

  • March 1, 2012

    Show Me the Money: Picture This

    Combining her skill as a photographer and affection for dogs, Linnea Lenkus held a pet portrait fundraiser that netted thousands of dollars for California animal welfare organizations.

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