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Articles

  • July 1, 2014

    Say "Cheezburger"

    Animal Humane Society capitalizes on viral cat video trend.

  • July 1, 2014

    The Purrpose of Life

    In honor of one cat, Tabby's Place- sanctuary in rural New Jersey, saves many more kitty lives.

  • May 1, 2014

    The Build-Out

    Greenville Humane Society in South Carolina sets out to create an inviting facility while East Bay SPCA in Oakland, California makes time for a much needed upgrade.

  • May 1, 2014

    Bully Pulpit

    SPCA Serving Eerie County takes on breed rebranding campaign

  • March 1, 2014

    Minding the Gap

    Best Friends Animal Society conducted opinion surveys in 2013 to find out where American public stands on shelter pets. The results were a mixed bag, showing that while people generally believe shelter pets are lovable, there are still some barriers to adoption. What's more, most Americans vastl;y underestimate the number of animals still euthanized in shelters.

  • January 1, 2014

    Blow Me Away

    Two shelters look to weather phenomena and pop culture to create fun adoption marketing campaigns.

  • January 1, 2014

    Overlooked No More

    Michigan Humane Society creates Overlooked Pets program to help expedite adoption of languishing pets, using a three-step process: identify, promote, and track.

  • January 1, 2014

    The Build-Out

    San Antonio Animal Care Services opens a new, second campus in Brackenridge Park for low-cost spay/neuter and Responsible Pet Care of Oxford Hills renovates their shelter.

  • November 1, 2013

    Miracle on O'Farrell Street

    San Francisco SPCA teams with Macy's to showcase adoptable pets during the holiday season. In addition to spreading good cheer, the promotion boosts adoption and raises money for the SPCA.

  • November 1, 2013

    The Build-Out

    The Capital Humane Society’s new Pieloch Pet Adoption Center in Lincoln, Nebraska and the major shelter renovation of the Humane Society of Broward County in Fort Lauderdale, Florida.

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