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  • March 1, 2013

    Play Ball!

    Adoption promotions tied to the 2012 World Series scored home runs for shelter pets in San Francisco and Detroit

  • January 1, 2013

    Your Kitten, Should You Choose to Accept It

    Kitten Impossible, a clever and fun promotion created by the Asheville Humane Society to boost cat and kitten adoptions, was a great success despite being advertised exclusively through social media outlets.

  • October 19, 2012

    Nevada Humane Society - How to Write Pet Profiles

    Pet profiles are your chance to market your animals to potential adopters. Check out these great how-to's from Nevada Humane.

  • October 4, 2012

    Nevada Humane Society - Turbocharging Adoptions

    See how Nevada Humane really turbocharged their adoptions with this handout from their 2009 No-Kill Conference presentation!

  • October 4, 2012

    Samples: Adoption Promotion Ideas from Nevada Humane Society

    Check out these inspiring adoption promos from Nevada Humane, including a few for barn cat placement!

  • September 1, 2012

    Getting Black (and Mostly Black) Cats Adopted

    Looking to improve your luck in adopting out black cats? Try these creatively-themed events, cat-chy strategies, and reduced adoption fees to get your delightfully dark kitties noticed!

  • August 31, 2012

    Maddie's Fund: Using Data to Make Austin a No-Kill City

    The City of Austin is saving 91% of their homeless dogs and cats. How are they doing it?

  • July 23, 2012

    ASPCA Pro - Little Black Book of Adoption Ideas

    Adoption ideas for dogs, cats, discounts, and holidays, plus marketing strategies!

  • July 1, 2012

    Culture Corner

    The July-August 2012 installment of Animal Sheltering’s Culture Corner highlights books, films, and even a family game, that will intrigue animal lovers.

  • July 1, 2012

    Cats are from Mars?

    Jackson Galaxy set out to be a musician, but wound up a cat behavior guru and the star of Animal Planet’s My Cat From Hell. The patron saint of conflicted cats discusses his career and shares his insights into the workings of the feline mind.

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