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Articles

  • September 1, 2014

    So, Like, Wanna Adopt a Cat?

    The Animal Protective League of Springfield, Illinois poked fun at human teens in its light-spirited cat adoption campaign.

  • September 1, 2014

    Breeding Ground for Abuse

    Tia Pope, the manager for puppy mill response for The Humane Society of the United States, explores the links between animal abuse and child abuse.

  • July 1, 2014

    Say "Cheezburger"

    Animal Humane Society capitalizes on viral cat video trend.

  • May 1, 2014

    Putting Your Best Facebook Forward

    Using social media--the right way-to save animals.

  • May 1, 2014

    Bully Pulpit

    SPCA Serving Eerie County takes on breed rebranding campaign

  • March 1, 2014

    Minding the Gap

    Best Friends Animal Society conducted opinion surveys in 2013 to find out where American public stands on shelter pets. The results were a mixed bag, showing that while people generally believe shelter pets are lovable, there are still some barriers to adoption. What's more, most Americans vastl;y underestimate the number of animals still euthanized in shelters.

  • March 1, 2014

    To Market, To Market, To Buy a Sick Dog

    In site of recent federal regulations cracking down on Internet puppy sales, many puppy mill owners aren't giving up so easily, taking advantage of a loophole that allows direct, in-person sales of the often sick and neglected dogs. An HSUS investigation has uncovered a worrisome venue for puppy millers--local flea markets, which have long gone unwatched and unregulated.

  • January 1, 2014

    Timing is Everything

    Humane Alliance launches When to Spay effort to promote spay/neuter at 4 months.

  • January 1, 2014

    Overlooked No More

    Michigan Humane Society creates Overlooked Pets program to help expedite adoption of languishing pets, using a three-step process: identify, promote, and track.

  • January 1, 2014

    Blow Me Away

    Two shelters look to weather phenomena and pop culture to create fun adoption marketing campaigns.

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