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Articles

  • May 1, 2013

    Bully for Memphis

    The Humane Society of Memphis and Shelby County started a campaign to promote the idea that all kinds of people adopt pit bull-type dogs. Check out the cool campaign ads!

  • March 1, 2013

    Play Ball!

    Adoption promotions tied to the 2012 World Series scored home runs for shelter pets in San Francisco and Detroit

  • March 1, 2013

    Success in San Antonio

    San Antonio Animal Care Services increased its live-release rate from a meager 10 percent in 2006 to 61 percent in 2012. Find out how the shelter orchestrated this remarkable turnaround!

  • March 1, 2013

    Unforgettable: Big Daddy's Big Family

    Although Big Daddy’s time with the staff of Greenbelt Animal Control was short, it was long enough for this abandoned pit bull to warm hearts and change minds in the larger community about this often misunderstood breed.

  • January 1, 2013

    Your Kitten, Should You Choose to Accept It

    Kitten Impossible, a clever and fun promotion created by the Asheville Humane Society to boost cat and kitten adoptions, was a great success despite being advertised exclusively through social media outlets.

  • November 1, 2012

    Mouthpieces: Stereotypes Are the Pits

    This Mouthpieces poster urges potential adopters to look beyond the negative stereotypes about pit bulls.

  • October 19, 2012

    Nevada Humane Society - How to Write Pet Profiles

    Pet profiles are your chance to market your animals to potential adopters. Check out these great how-to's from Nevada Humane.

  • October 4, 2012

    Samples: Adoption Promotion Ideas from Nevada Humane Society

    Check out these inspiring adoption promos from Nevada Humane, including a few for barn cat placement!

  • October 4, 2012

    Nevada Humane Society - Turbocharging Adoptions

    See how Nevada Humane really turbocharged their adoptions with this handout from their 2009 No-Kill Conference presentation!

  • October 1, 2012

    Eye on the Opposition

    Learn more about the organizations that campaign against The HSUS's mission to end cruelty to animals.

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