Marketing your services in your community requires smart and effective outreach. Think outside the shelter walls with our resources and information.
Resources and Articles
From the Magazine
-
November 1, 2011
Mouthpieces: It Takes All Kinds
This installment of Mouthpieces promotes the advantages of adopting a mutt.
-
November 1, 2011
Value Added
A veterinarian explains “social value,” and how to quantify the results of sheltering and animal welfare programs to public officials who make spending decisions, or to those outside the sheltering sphere.
-
November 1, 2011
Off Leash: Reclaiming the Christmas Puppy
The Ottawa Humane Society has rediscovered the joys of the Santa-delivered pet.
-
November 1, 2011
Field Trip: Taking the Roads Less Traveled
Started with more determination and resourcefulness than capital, this nonprofit now makes a difference in the battle against pet overpopulation in rural Pennsylvania.
-
September 1, 2011
The "101" Department: Start Spreading the News
Pets for Life NYC, an animal surrender prevention program, seeks to give people the advice and services they need before they relinquish their pets to shelters. Find out how to create a similar pet safety net in your community.
Policies
Programs
-
The Shelter Pet Project
The Shelter Pet Project is an unprecedented three-year media campaign aimed at boosting pet adoptions nationwide. A collaborative effort by The Humane Society of the United States, Maddie's Fund, and the Ad Council, in partnership with the entire animal welfare community, The Shelter Pet Project has the potental to change the lives of millions of animals.
-
Spanish Language Information
Resources for outreach to Spanish-speaking communities, including reproducible pet behavior tip sheets, spay/neuter materials, and more.
-
National Animal Shelter Appreciation Week
Join The HSUS in highlighting the truly lifesaving work done by animal shelters like yours around the country during National Animal Shelter Appreciation Week each November.
-
Pets for Life
The HSUS Pets for Life program has one very ambitious goal: to keep pets and their people together. Pets for Life recognizes that one of the greatest threats to pets is a lack of understanding on the part of caregivers along with a lack of awareness of available resources.
-
Humane Education Programs
Whether you have an established youth education program or are looking to start one from the ground up, the Humane Society of the United States, can help.
More
-
Spanish Pet Behavior Tip Sheets
Reach out to your community's Spanish-speaking population with our reproducible pet behavior tip sheets.
-
Animal Fighting Handout
Download and distribute this handout designed to help members of your community spot and report dogfighting.
Related Topics
- Abuse & Neglect
- Adoptions
- Animal Fighting
- Breeders
- Chaining & Tethering
- Computers, Software & Internet
- Costs & Fees
- Cultural Diversity
- Declawing
- Disaster Preparedness & Response
- Dog Parks
- Evaluation, Program & Organizational
- Events
- Feral Cats
- First Strike
- Free-Roaming Cats
- Fundraising
- Grants
- Greyhound Racing
- Hoarding
- Humane Education
- Identification
- International
- Internet Adoption Programs
- Investigations
- Law Enforcement
- Laws, Legal Matters, & Regulations
- Lost & Found
- Management
- Marketing
- Military Pets
- Newsletters
- Pet Stores
- Public & Media Relations
- Public Service Announcements
- Puppy Mills
- Rabies
- Relinquishment
- Renting with Pets
- Senior Pet Owners
- Social Marketing
- Spay/Neuter Programs
- Studies, Surveys, Reports, & Research
- Surveying Your Community
- Training, Staff & Volunteer
- Veterinary Resources



