rescue. reunite. rehome. rethink.

Marketing your services in your community requires smart and effective outreach. Think outside the shelter walls with our resources and information.

Resources  and  Articles

From the Magazine

Featured ARTICLES

  • The Road to Zero

    Peter Marsh’s latest book questions conventional wisdom in the sheltering world and presents data-driven strategies for eliminating shelter overpopulation.

  • Taking it to the Streets

    The HSUS’s Pets for Life program is bringing the human touch to neighborhoods where pet care services are scarce, but love for animals abounds. Learn how to implement this amazing and unique program in your community.

  • Raise the Roof

    Although not always able to move pets into ideal conditions, a central Virginia group makes a tangible difference in the lives of outdoor dogs by providing quality dog houses, lightweight tethers, and suitable food and water bowls.

  • Unforgettable: Big Daddy's Big Family

    Although Big Daddy’s time with the staff of Greenbelt Animal Control was short, it was long enough for this abandoned pit bull to warm hearts and change minds in the larger community about this often misunderstood breed.

  • Let's Have a Party

    The Humane Society of Charlotte’s annual Adopt-a-Bull event gives the organization a chance to celebrate and showcase the many charms of pit bulls and pit mixes.

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Samples

Policies & Programs

  • The Shelter Pet Project

    The Shelter Pet Project is an unprecedented three-year media campaign aimed at boosting pet adoptions nationwide. A collaborative effort by The Humane Society of the United States, Maddie's Fund, and the Ad Council, in partnership with the entire animal welfare community, The Shelter Pet Project has the potental to change the lives of millions of animals.

  • Spanish Language Information

    Resources for outreach to Spanish-speaking communities, including reproducible pet behavior tip sheets, spay/neuter materials, and more.

  • Pets for Life

    The HSUS Pets for Life program has one very ambitious goal: to keep pets and their people together. Pets for Life recognizes that one of the greatest threats to pets is a lack of understanding on the part of caregivers along with a lack of awareness of available resources.

  • Pet Help Partners

    PHP Success Stories - Keeping Pets and People Together

  • Pet Help Partners

    Pet Help Partners starter page

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