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Marketing your services in your community requires smart and effective outreach. Think outside the shelter walls with our resources and information.

Resources  and  Articles

From the Magazine

Featured ARTICLES

  • When Size Matters

    "Mega" adoption events are helping shelters and rescue groups around the country move hundreds of adoptable animals into new homes. Learn how they’re doing it, and how you can get in on the fun.

  • In Virginia, Challenging the Status Quo

    In Virginia, the Richmond SPCA is shaking things up. As the SPCA’s Project Safety Net offers programs and services aimed at reducing animal relinquishment, the organization is succeeding in saving more lives by partnering with the community.

  • Pet of the Month

    Get the lowdown on how a small-town shelter nets thousands of dollars from an annual calendar fundraiser.

  • Success in Santa Clara County

    Read about the unique and myriad challenges the Santa Clara County animal shelter in California faces every day. Then take heart and find inspiration in how the shelter has found a way to thrive with the help of innovative programs and local volunteers and rescue groups.

  • East Side, West Side

    In this interview, Mike Pastore discusses some of the unique opportunities and challenges he faces as the director of operations for Animal Care & Control of New York City.

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