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Marketing your services in your community requires smart and effective outreach. Think outside the shelter walls with our resources and information.

Resources  and  Articles

From the Magazine

Featured ARTICLES

  • Friends ... with Benefits

    “Friends of the shelter” groups can be a major boon for many agencies, but successful partnerships require a clear delineation of roles and responsibilities. See how several shelters have been able to maintain beautiful friendships.

  • Helping Animals Find a New Place in the Sun

    Find out how a Florida shelter strives to help as many animals as it can through its emergency relief, spay/neuter, and feral cat programs.

  • The Great Skunk Debunk

    After consulting with staff members at The HSUS’s Cape Wildlife Center, residents in a Massachusetts town end up with fewer conflicts with and a greater understanding of the skunks that had “overrun” their town.

  • The Kids Are All Right

    Founded in 2006, Rescue U is a unique program that sends college students from around the country to do repairs and construction work at shelters that have requested help.

  • Investing in Humane Education

    Humane educators spread messages about the importance of kindness to animals and the connection between all living things—messages that can increase your organization’s visibility while sowing the seeds for a more humane world.

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