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Pets can enjoy the holidays too! These articles will give you tips on how to use holidays to your organizations advantage, reversing old myths and using themed tactics that will have adoption numbers soaring!

Resources  and  Articles

From the Magazine

  • Here Comes Santa Paws

    The Santa Fe Animal Shelter & Humane Society delivers pets for Christmas, generating goodwill and boosting free publicity.

  • Cat's in the Bag

    Mark Kumpf of the Montgomery County Animal Resource Center in Ohio ran a Black Friday promotion that skyrocketed adoption rates.

  • Another Myth Bites the Dust

    The ASPCA looks into the pets-as-gifts phenomenon and finds little to fear.

  • Miracle on O'Farrell Street

    San Francisco SPCA teams with Macy's to showcase adoptable pets during the holiday season. In addition to spreading good cheer, the promotion boosts adoption and raises money for the SPCA.

  • Never Mind the Myth

    Contrary to the age-old belief that shelters need to be particularly wary about approving adoptions around Halloween, many agencies now regard the spooky holiday as a terrific time for seasonally themed promotions.

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