PSAs can be an effective way to get your message out. Search through our selections and find out about PSA campaigns going on across the U.S.
Resources and Articles
From the Magazine
The Ad Council partners with The HSUS and Maddie's Fund in an unprecedented national campaign to spotlight shelter adoption.
This reproducible poster reminds owners that, even after summer ends, warm weather still makes it dangerous to leave pets alone in parked cars.
This Mouthpieces poster urges potential adopters to look beyond the negative stereotypes about pit bulls.
Mouthpieces flyer designed to promote keeping cats indoors.
Dr. Jennifer Scarlett of the San Francisco SPCA, explains how, even in that socially conscious city, pet lovers have been duped by deceptive websites into buying dogs from puppy mills, and what the SPCA is doing about it.
This installment of Mouthpieces celebrates adopters as superheroes and assures new pet parents that you will be there to support them as they and their pet adjust to life together.
Policies & Programs
The Shelter Pet Project is an unprecedented three-year media campaign aimed at boosting pet adoptions nationwide. A collaborative effort by The Humane Society of the United States, Maddie's Fund, and the Ad Council, in partnership with the entire animal welfare community, The Shelter Pet Project has the potental to change the lives of millions of animals.