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Maddie's Fund - An Insider's Guide to Working with the Media

Pet columnist and blogger Christie Keith blogs for Maddie's Fund on press releases, media campaigns, cultivating media contacts and more.

Check out An Insider's Guide to Working with the Media Part One, Part Two, and Part Three to get tips on developing and honing your group's media relations skills.

Also check out her recent blog on How to Get the Media to Take Your Animal Welfare Story Seriously.

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