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Bonney Brown

Bonney Brown is the president of Humane Network and former executive director of the Nevada Humane Society.

Content by Bonney Brown

  • Magazine Article

    Lasting impressions

    Interviews with local media can raise your organization’s profile and establish its presence in the community.

    Making your organization a vital presence in the community

    No wonder we often feel that we’re experiencing information overload: A 2011 study found that each of us is bombarded by the equivalent of 174 newspapers’ worth of information a day. How do you cut through the noise and rise above the sheer volume of information to reach the supporters you need for your lifesaving work?

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  • Magazine Article

    Having ‘the talk’ with your board of directors

    Remember that most board members get involved because they care about animals and want to make a difference. Focus on helping them empower the organization, and it’ll keep all of you smiling. (Shown from left are Nevada Humane Society board members Tierra Bonaldi and Krys Bart, former community program director Diane Blankenburg and Rod Cooper of Granite Construction Co.)

    It doesn’t have to be awful—in fact, it can empower them

    When you hear the words “board of directors,” do you feel stressed out? Frustrated?

    If so, you may have something in common with your board members.

    In a recent Stanford University survey, over a quarter (27 percent) of nonprofit board members said they do not believe that their colleagues have a strong understanding of the mission and strategy of their organization, and over half feel that their fellow board members lack a full understanding of their own roles and responsibilities.

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  • Magazine Article

    Sharing stories, saving lives

    When puppy Bali needed lifesaving surgery, donors gave more than $20,000, far exceeding her veterinary costs.

    Raising funds and finding homes to help special-needs pets

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  • Magazine Article

    The art of communication

    Knowing what to say and how to say it can boost your organization’s effectiveness

    A dog walks into a bar, jumps up on a barstool and says, “Hey, how about a drink?” The bartender stares for a moment and replies, “Sure, the toilet is around the corner.” Silly as this old joke is, we all know the feeling: Sometimes the results of our best efforts at communication are disappointing.

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  • Magazine Article

    Nurturing the Bond

    Sometimes the human-animal bond just needs a little support to enable it to flourish. Here a man cuddles his dog during a Nevada Humane Society event that provided free vet services for pets of low-income and homeless people.

    A sympathetic ear can go a long way to keeping pets in homes

    The sheltering and rescue field is all about the human-animal bond. Adoption programs aim to facilitate and enhance the bond between people and pets. We rely on the strength of this bond to drive the donations that make our work possible. But equally, we know the frustration of seeing the bond strained to the point of people surrendering their pets.

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  • Magazine Article

    Turbocharging pet adoptions and community engagement

    Bark Antony and Cleocatra entertained adopters during an Egyptian-themed event at the Nevada Humane Society. The playful promotion coincided with a local art museum’s Egyptian antiquities exhibit.

    What shelters can learn from those cheesy used car salesmen

    Cars, mattresses and pets—no obvious connection, yet there is one similarity: All are infrequent acquisitions. Statistics show that people buy a car every 10 years and a mattress every seven years. While those of us working in animal welfare see pet adoptions almost every day, the average person only acquires a few pets over the course of a lifetime.

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