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Christie Keith

Christie Keith is a communications and social media consultant for a number of animal welfare and veterinary clients, including The Shelter Pet Project, Maddie's Fund, the Million Cat Challenge, the Maddie's Shelter Medicine Program at the University of Florida and Dr. Marty Becker of "Good Morning America" and "The Dr. Oz Show."

Content by Christie Keith

  • Blog Post

    Why we should celebrate adopted pets online

    The power of social media still moves people (and can help you place homeless animals!)

    Wouldn’t it be wonderful if you could help get more pets adopted—without spending any money or even getting up from your chair? And have fun while you’re doing it? 

    On Thursday, Dec. 7, you’ll have the chance to do just that, when you join The Shelter Pet Project for its Eighth Annual Celebrate Shelter Pets Day.

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  • Blog Post

    What’s jam got to do with cat adoptions?

    Looking for new ways to market pets for adoption or to raise money? Find inspiration by looking outside the animal welfare bubble.

    I consult with animal organizations all the time on writing adoption listings, event promotions and donation pleas. I’ve helped them come up with ideas for campaigns, recruit foster homes and thank their volunteers. Only rarely have I met anyone in the organization who has looked outside the shelter/rescue world for marketing ideas.

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