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Tools and Resources > Shelter + Rescue Essentials

  • Magazine Article

    Strength in funders

    Crowdfunding isn't magical, but it could work for your organization's animals

    What do you do when you’ve got a special project in mind, one that you think would do wonders for your animals, but you don’t have the budget? Or when you’ve got an amazing, adoptable animal who simply has the misfortune to have some serious (and expensive) medical issues?

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  • Magazine Article

    Fundraising's human equation

    When people get engaged with your organization’s work, their contributions will go beyond the occasional financial donation, say the authors of The Generosity Network.

    Authentic partnerships key to sustainability, success

    Rare, indeed, is the person who enjoys asking for money. Organizations’ fundraising committees are often the hardest to staff, with calls for volunteers frequently answered by symphonies of chirping crickets.

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  • Magazine Article

    A schnauzer's legacy

    Software developer Dave Duffield—shown here visiting with a pair of dachshunds—drew inspiration from his late schnauzer to co-found the grant-making powerhouse Maddie’s Fund to aid future generations of animals.

    Maddie's Fund works to end the euthanasia of healthy and treatable shelter pets

    Back in the late-1980s, when Dave Duffield was relatively poor and uncertain about the prospects for PeopleSoft, a software firm he had founded, he always had a comforting friend in his miniature schnauzer, Maddie. Duffield and his wife Cheryl vowed that if they became wealthy, they’d repay Maddie for her love and companionship during difficult times by trying to help future generations of pets.

    The business prospered, and the Duffields established a family foundation in 1994 that became Maddie’s Fund in 1999, a few years after Maddie’s death.

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  • Magazine Article

    How much is that doggie sweater in the window?

    It takes time for a shelter thrift store to establish a reputation in a community, build a customer base, and attract donors who will contribute quality items to the store. The Pick of the Litter, the thrift shop of the Peninsula Humane Society & SPCA in Burlingame, Calif., has been in business for more than 40 years.

    Thrift stores turn secondhand goods into treasure for shelters

    Customers come to the Blue Ridge Humane Society thrift stores to shop, but they may stay to dance.

    “We’re known for our crazy sales,” says Terri Thompson, director of retail and community outreach for the shelter, located in Hendersonville, N.C. One of the most popular sales they’ve had was Dare Day. Customers who wanted a discount had to reach into a basket and draw a slip that might ask them to tap dance for a minute, sing “Twinkle, Twinkle, Little Star,” or recite a tongue twister.

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  • Magazine Article

    Clunkers into cash

    Vehicles don’t even need to be in working order to be accepted for car donation programs. An old heap may still have hundreds of dollars worth of salvage value—money that shelters can put to good use.

    Car donation programs serve as successful fundraising tool for shelters

    Shelters around the country use car donation programs to generate much-needed cash to support their lifesaving efforts for animals.

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  • Magazine Article

    Restaurants for rescue

    Fun, colorful murals—like this one showing dogs cooking up a pizza (and some bones)—adorn the walls of the Lost Dog Café and Stray Cat Café in Arlington, Va., co-owned by Ross Underwood and Pam McElwee.

    At pet-themed Virginia cafes, restaurateurs pursue their passion for animal welfare

    On a wall at the Stray Cat Café in Arlington, Va., a giant kitty rendered in blue, green, and yellow with mauve eyes stalks toward the viewer, a big, white feather in his mouth. An enormous cat eye peers from inside the doorway of a building, one huge paw extended to rake in a football-size chunk of kibble that spills from an overturned trash can.

    Meanwhile, the pooches are having a great time at the Lost Dog Café: roasting bones and a pizza over a roaring fire, or playing a game of pool (sorry, no dogs playing poker).

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  • Magazine Article

    Think outside the rink

    Courtney Stufft’s daughter Avery gives a shout-out to her mom’s pal, CARE staff member and skater Katie Ames, also known as “Renegade Roxie.”

    Unconventional fundraiser on wheels scores in Springfield, Mo.

    Unconventional fundraiser on wheels scores in Springfield, Mo.

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  • Magazine Article

    Kitties, lindy hopping, and bathtub gin

    Participants in The Great Catsby fundraiser organized by Lollypop Farm turn out in Roaring Twenties attire for an evening of live music, hand-rolled cigars, and themed cocktails that would have impressed that old sport Gatsby himself.

    At this Jazz Age-themed event, hepcats raised funds for real cats

    In May, Lollypop Farm in Rochester, NY hosted The Great Catsby, a Jazz Age-themed fundraiser that enabled hepcats to raise $40,000 to help the shelter’s real cats (and dogs and rabbits and horses).

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  • Magazine Article

    Pet of the month

    Rik and Lyn Meyers, with their dogs Nala and Lika, collect votes for pet photos submitted for a fundraising calendar to support Headwaters Animal Shelter in Park Rapids, Minn.

    Calendar fundraiser nets thousands of dollars for small-town shelter each year

    Get the lowdown on how a small-town shelter nets thousands of dollars from an annual calendar fundraiser.

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  • Magazine Article

    Friends ... with benefits

    Columbia Animal Services superintendent Marli Drum says her shelter’s partnership with the Animal Mission is working, as the shelter’s intake and euthanasia rates are on track to go down for the third year in a row. A Mardi Gras/Dog Parade event benefiting the Animal Mission took place in February.

    Shelters and 'friends of' groups team up for success

    “Friends of the shelter” groups can be a major boon for many agencies, but successful partnerships require a clear delineation of roles and responsibilities. See how several shelters have been able to maintain beautiful friendships.

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  • Magazine Article

    Beyond the comfort zone

    Austin Pets Alive! won big in the ASPCA’s 100K Saving Lives Challenge in 2011. Who’ll be the victor this year—you?

    ASPCA $100K Challenge winners pushed themselves to do more

    Shelters around the country accepted the ASPCA’s $100K Challenge in 2011, vying to save more lives and hoping to capture the top prize of $100,000. The winners surmounted major challenges to reach their goals. How did they do it?

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  • Magazine Article

    Helping them help you

    Board members should be helping with fundraising, whether it’s doing the actual “ask,” or building the relationships that can create reliable (and generous) donors down the road.

    Engaging your board of directors to raise funds

    Your shelter’s board of directors, with their deep commitment to your cause, should be helping to boost your fundraising efforts. Here’s how to get them involved.

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